Category Archives: Google Analytics

Magento product page promotional block

Posted on May 31, 2017 by admin

Every once in a while, you have an aha moment. Mine was during a client’s 20% off promotion for a four day period. Client wanted to show some kind of banner to highlight their promotion. I implemented a block on … Continue reading →

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Google Analytics Goal Funnel

Posted on April 24, 2011 by admin

There is nothing more frustrating to an E-Commerce website owner that watching potential buyers leak out of the bucket that is their shopping cart. The industry average is 65%, which means that the average shopping cart only converts 35% of … Continue reading →

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What is direct traffic in Google Analytics?

Posted on March 10, 2011 by admin

When you dig deep in Google Analytics, and look at transactional data, if you look at the source, you will often see direct traffic playing a major role in driving conversions. So what is Direct Traffic? Bookmarks Someone typed in … Continue reading →

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Getting the Most from Web Analytics

Posted on February 20, 2011 by admin

Google Analytics To really understand how your visitors interact with your website, you will need advanced analytics. I recommend Google Analytics. If you already are an Adwords advertiser, you can use Google analytics from the Adwords interface. Google purchased Urchin … Continue reading →

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