Category Archives: SEO

Upgrade Migrate to Magento 2

E-commerce is expected to continue growing in 2018 and beyond, as more consumers shift to online shopping. In 2017 mobile shoppers finally outnumbered desktop shoppers for most e-commerce sites. As more companies expand their online retail presence, they will need … Continue reading

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Magento – Improving SEO Search Engine Rankings 2017

In my experience, search engine ranking in 2017 is due to 4 primary ranking factors: Visibility Content Inbound Link Quality / Quantity On Page factors As a Magento store owner, you can’t control all of these factors, but you can … Continue reading

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Can Google Still Claim to ‘ Do No Evil ‘ ???

With Google’s latest update to it’s search engine ranking system, there was a lot of collateral damage. The intent of their update, Panda, was to rank low quality content farms lower on the search results pages. It sounds like a … Continue reading

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Finding Inbound Links

Finding relevant websites that might be consider linking to your site depends a lot on how much quality content your site has to offer. If you are an authority in your niche, it will be much easier than if your … Continue reading

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SEO Tools

Developing inbound links for your website can be a very difficult, time consuming task. With an eye to making link building easier, here are a few tools I use regularly. SEO Tools Yahoo Site Explorer-just add your top competitor’s url, … Continue reading

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Google Punishes Content Farms

Ranking well in Google is a combination of quality content, proper meta tags, and most importantly, the number of inbound links to your site. A lot of people understand how important proper meta tags are, but overestimate the quality of … Continue reading

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SEO Primer

Search engines can provide your website with unbelievable amounts of qualified traffic. That is, of course, if you have front page ranking for your main keywords. This does not happen by accident. In reality, SEO is really about improving your … Continue reading

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Ranking Well in Google…The Basics.

There is a lot of speculation, and many myths about what factors Google uses in their document ranking algorithm. If you can address the primary factors, you are well on your way to increasing your site’s visibility in Google, Yahoo, … Continue reading

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Why are inbound links such a big deal?

Inbound links are one of the primary indicators of content, at least they are to Google. The text of links (Anchor Text) is treated in a special way in our search engine (Google). Most search engines associate the text of … Continue reading

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Click Thru Rates

What’s the big deal with being #1 in the organic rankings? Take a look at this heatmap: The #1 organic ranking gets almost 50% of the traffic to a search results page. I’d say that’s a  pretty significant advantage!

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