This simple test has 11 page elements (A-K) , with two
versions of each ( 1 & 2). Using this test array, you
can compress 2,048 test pages into 12 pages.
| Test Page |
Design Elements Tested |
| |
A |
B |
C |
D |
E |
F |
G |
H |
I |
J |
K |
| Page 1 |
1 |
2 |
1 |
1 |
1 |
1 |
2 |
1 |
2 |
1 |
1 |
| Page 2 |
1 |
2 |
1 |
1 |
1 |
2 |
1 |
2 |
1 |
2 |
2 |
| Page 3 |
1 |
2 |
2 |
2 |
2 |
1 |
2 |
1 |
1 |
2 |
2 |
| Page 4 |
1 |
1 |
1 |
2 |
2 |
1 |
1 |
2 |
2 |
1 |
2 |
| Page 5 |
1 |
1 |
2 |
1 |
2 |
2 |
2 |
2 |
2 |
2 |
1 |
| Page 6 |
1 |
1 |
2 |
2 |
1 |
2 |
1 |
1 |
1 |
1 |
1 |
| Page 7 |
2 |
2 |
2 |
2 |
1 |
1 |
1 |
2 |
2 |
2 |
1 |
| Page 8 |
2 |
2 |
2 |
1 |
2 |
2 |
1 |
1 |
2 |
1 |
2 |
| Page 9 |
2 |
2 |
1 |
2 |
2 |
2 |
2 |
2 |
1 |
1 |
1 |
| Page 10 |
2 |
1 |
2 |
1 |
1 |
1 |
2 |
2 |
1 |
1 |
2 |
| Page 11 |
2 |
1 |
1 |
2 |
1 |
2 |
2 |
1 |
2 |
2 |
2 |
| Page 12 |
2 |
1 |
1 |
1 |
2 |
1 |
1 |
1 |
1 |
2 |
1 |
In this example, assign a page element to each variable.
Eg:
A=Headline: Version 1-Simple Test Arrays, Version 2- Simple
Test Arrays On Sale Now
B=Background Color: Version 1-Purple, Version 2 Gray
C=Font Size: Version 1-12 pt, Version 2-14 pt
D=Warranty : Version 1-No Warranty, Version 2-Lifetime Warranty
E= Free Bonus: Version 1-No Free Bonus, Version 2-Free Bonus
with order
F= Copy Length: Version 1-Short copy, Version 2-Long copy
G=Image type: Version 1-Man at computer, Version 2-Woman
at computer
I=Price: Version 1-$29.95, Version 2- $39.95
J=Free Shipping: Version 1-No Free Shipping, Version 2-Free
Shipping
K: Secure Server Logo: Version 1-No Logo, Version 2-Secure
Server Logo
Test page 1 would have :
Simple Test Array Headline
Gray Background
12 pt. font size
No Warranty
No Free Bonus
Short copy length
Woman at computer image
Price: 39.95
No Free Shipping
No Secure Server Logo
